setupconceptchargelaunchbranchoutgrowthfee
建立概念索价开办；发起拓展业务
Tagsthatcanendmiseryoflostluggage可以结束行李丢失痛苦的标签
Globalbagtagwassetupsixyearsagobyhusband-and-wifeteamChrisandAlisonTrueloveontheirreturnfromaholidayinAustralia.ThecoupledecidedtolaunchGlobalbagtag.com,whichsellssecuretagswhichtravelersattachtotheirluggage.Theystartedtocharge￡9.95pertaginthefirstyear,followedbya2.95subscriptionfeeforthefollowingyears.Customersactivatethetagonlinewiththeirhomeaddressonanonlinedatabase.Ifluggageislost,thepersonwhofindsitcanlogontotheGlobalbagtagwebsiteandreportthemissingitems.
Mr.Truelovesaid:“Wehaveseenahugegrowthinordersastravelersrealizetheycannotrelyontheairlinestolookaftertheirbags.Itisactuallyaverysimpleconcept,Globalbagtagisnowplanningtobranchoutintostickersforitemsincludingmobilephones,MP3players,keyandlaptops.”
特鲁埃洛夫先生说:“我们已经看到订单的大幅增长，因为旅客们意识到他们不能依靠航空公司来照看他们的行李。事实上，这是一个非常简单的概念，Globalbagtag目前正计划拓展到手机、MP3播放器、钥匙和笔记本电脑等产品的贴纸领域。”
1）Ingeneralit’simportantwhenyouarethinkingof….
2）Secondly,I’dsaymakesurethatthebandsarestrong.
3）Forexample,makingandsellingpizzasmightbeprofitablebut…
4）Ialsothinkyouneedtolikehardwork.
5）Finally,there’sthemoney.You…
Listeningscript:
T=TrainerM=Man
T:So.That’sendofmytalk.ArethereanyquestionsYes
M:Thanksforyourtalk.Itwasveryinteresting.I’vebeenthinkingofstartingmyownbusinessandIwonderedwhatyouthoughtoffranchises.
T:That’sagoodquestion.Ingeneral,it’simportantwhenyouarethinkingofbecomingafranchiseetobesomeonewholikestofollowrulesandhavesupportformothers.Entrepreneurstendtobepeoplewhodon’tlikefollowingtriedandtestedroutes,soifyoudon’tlikedoingwhatotherpeoplewant,thenfranchisingisn’tforyou.
Secondly,I’dsaymakesurethatthebrandisstrongandthatit’ssomethingyouareinterestedin.Forexample,makingandsellingpizzasmightbeprofitablebutdoyouwanttobedoingitforthenextfiveyearsIalsothinkyouneedtolikehardwork.Peopleshouldn’tthinkthatrunningafranchiseislessworkthanbeingasoletrader.
Finally,there’sthemoney.Youstillneedstartupcapital.Thiscanbeaslowasfivethousandpoundsandashighastwohundredandthirtythousandpoundsforawell-knownbrandlikeDomino’sPizza.
T:。我的演讲到此结束。还有什么问题吗是吗
M:谢谢你的演讲。非常有趣。我一直在考虑自己创业，我想知道你对特许经营有什么看法。
T:问得好。一般来说，当你想成为一个特许经营者时，成为一个喜欢遵守规则并得到他人支持的人是很重要的。企业家往往是那些不喜欢遵循尝试过的路线的人，所以如果你不喜欢做别人想做的事，那么特许经营就不适合你。
其次，我要说的是，要确保这个品牌是强大的，并且是你感兴趣的东西。例如，制作和销售披萨可能是有利可图的，但你想在未来五年内一直这样做吗我也认为你需要喜欢努力工作。人们不应该认为经营一个特许经营店比做一个个体经营者工作少。
最后，还有钱。你仍然需要启动资金。对于像达美乐披萨这样的知名品牌来说，价格可能低至5000英镑，也可能高达23万英镑。
BusinessCircleConferencing
Name:Mr.RayNaunton
Nameofevent:Launchingyourbusinessonline
Hecan’tcometothebuffetonSundayeveningbecausehistraindoesn’tarriveuntilafter9:15.Pleasesendthescheduletohisemailwhichisr.naunton@worldsyouroyster.com.
Recordedmessage:ThankyouforcallingBusinessCircleConferencing.Pleasestateyournameandaddress.Thengivethenameoftheeventyou’dlikeinformationonandwewillsendittoyouimmediately.Pleasespeakafterthetone.
Ray:Hello.ThisisMr.RayNaunton.That’sN-A-U-N-T-O-N.I’mcomingtotheeventnextweekcalled‘Launchingyourbusinessonline’andsoyou’vealreadygotmydetails.AnywaythereasonI’mcallingisthatIwon’tbeabletoarriveintimeforregistrationandthebuffetontheSundayevening.Mytraindoesn’tarriveuntilninefifteen,soI’mgoingtotakeataxistraighttothehotel.SoIprobablywon’tgettothetrainingcentreuntilMondaymorning.Ihopethat’sOK.Anywayit’sjusttoconfirmthatIwillbethereforthecourse.Oh,andcouldsomeonesendmethescheduleforthetwodaysYoucanemailittomeatrdotnauntonatworldsyouroysterdotcom.Worldyouroysterisalloneword.That’sw-o-r-l-d-s-y-o-u-r-o-y-s-t-e-r.Andallinlowercase.Thankyou.
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