职场上的你们,尤其是在外企,经常会遇到一些外贸函电或者业务函电等等的困扰。到底该怎么写才是规范的,要如何表达出意义而又不失礼貌,商务写作自然有商务的风格,如何下笔来看看下面的内容吧,它会告诉你答案的。
一.外贸函电写作文法技巧
1.主客分明、意思清晰
2.表达明确,决不模棱两可
3.结构对称,易于理解.
4.单复数不乱,不然会好刺眼,看不舒服.
5.动词主谓要呼应.
6.时态和语气不要转变太多
7.标点要准确.
8.拼字正确.有电脑拼字检查功能后,也需要认真检查.
9.大小写.非必要不要整个字都是大写:,例如:MUSTchangetoOSimmediately.外国人就觉得不礼貌和喝令人一样.要强调的话,用底线,斜字,粗体就可以了。
二、外贸函电写作文体技巧
1.可读性.对象是大学程度的话,用高中的英文就行.多用短句(15-20字为佳),技术性的字,就更加要简单易明.
2.注意段落的开头.一般来说,重要或强调的事情都放在信件或段落的开头,而句子就放在最尾.例如:1.Becausehewasunabletoattendthemeetingpersonally,heforwardedhiscongratulationsoncassettetape.2.Heforwardedhiscongratulationsoncassettetapebecausehewasu
nabletoattendthemeetingpersonally.两者强调的事情就有分别了.
3.轻重有分.等同重要的用and来连接,较轻放在次要的句子里.
4.意思转接词要留神.例如:but(相反),therefore(结论),also(增添),forexample(阐明).furthermore和moreover
5.句子开头不要含糊不清的主词.例子:Thesedecisionshavebeenabigdisappointmenttothecommitteemembers.Theyhavedelayedfurtheraction.They是指什么呀开头少用this,that,it,they,或which.
6.修饰词的位置要小心,例如:HecouldonlyreimbursethecostafterJuly15.应为HecouldreimbursethecostonlyafterJuly15.
7.用语要肯定准确.切忌含糊.例如:Thefiguresshowasignificantincrease.”Significant十分不明确,改为:Thefiguresshowanincreaseof19%.
8.立场观点一致.少用被动语.例如:PartialdatashouldbesubmittedbyApril.改为:YoushouldsubmitpartialdatabyApril.就很好了.
三、外贸函电写作格调技巧
1.式样和句子长度不要太单调.千篇一律的subject-verb-object太单调乏味,有时短句与长句可以相互搭配.
2.弱软的词(e.g.was,were,is,are...)可以加强一点.例如:Pruntonproductsarehighlyeffectivein...改为:Pruntonproductsexcelin...就有力很多了.
3.亲切,口语化是比较受欢迎!用宾词和主动的词,让人觉得受冷落.例如:1.Thisinformationwillbesincerelyappreciated.”2.Wesincerelyappreciateyourinformation.明显地,我们会喜欢第2句.
四、外贸函电写信提示技巧
1.人家的名字、头衔或学位千万不要错.以下是一样的:
HowardE.Wyatt,D.D.SPhD.
Dr.HowardE.Hyatt
2.多过一个男人,用Messrs,:/'msz/就是Misters的意思,不过不要跟名字,跟姓
例如:
Messrs.Smith,Wyatt,andFury
女人呢用Mesdames,Mmes.,orMses.同样不要跟名字.例子:
Mses.Farb,Lionel,andGray
男女一齐呢弄清楚称呼就行.例如:
Dr.andMrs.HaroldWright
Mr.HaroldWrightandDr.MargaretWright
Mr.andMrs.HarveyAdams-Quinn
3.有人有自己头衔就要跟紧,例如有人有荣誉学位就不喜欢用一般的头衔,有时大头不知道对方头衔,干脆用Ms.算了.
Ms.SarahGray
4.地址要低,日期至少两行.写名时,职衔短可以一行过,长就两行.例如:
KenGreen,President
KenGreen
VicePresidentofInternationalOperations
但下面的写法就显得不妥:
VicePresidentofUnicomChina
正确应为:
VicePresident,UnicomChina
5.老外的名字有时有Jr.或Sr.,之前的逗点是随你喜欢的,以下都是正确,不要笑人:
MichaelJ.Smith,Jr.
MichaelJ.SmithSr.
6.外国国名尽量用大写.是为尊重,也方便邮.
7.地址上的数字直接用阿拉伯数字,除了One,例子:
127NinthAvenue,North
127E.15Street
5ParkAvenue
OneWingrenPlaza
556-91Street
五、外贸函电写作结尾致意——弄清大家的关系才选择用词
例子:
1.Veryformal非常正规的(例如给政府官员的)
Respectfullyyours,
Yoursrespectfully,
2.formal正规的(例如客户公司之间啦)
Verytrulyyours,
Yoursverytruly,
Yourstruly,
3.Lessformal不太正规的(例如客户)
Sincerelyyours,
Yourssincerely,
Sincerely,
Cordiallyyours,
Yourscordially,
Cordially,
4.Informal非正规的(例如普通朋友,同事之类)
Regards,
Warmregards,
Withkindestregards,
Withmybestregards,
Mybest,
GivemybesttoMary,
Fondly,
Thanks,
Seeyounextweek!
we,I,andyou的选用
如果是公司代表联络生意之类,可以用:
Wewillreimburseyoufortheselegalexpenses.
Syncopewillreimburseyoufortheselegalexpenses.
如果单纯说你自己,可以用:
Ifoundthebrochureveryinformative.
有时可以一起用啦...:
Wearepleasedtoofferyouthepositionofsalesdirector,andIamlookingforwardtoourTuesdaymorningmeeting.
I和you正确使用.一般来说,收信人的利益比较重要,名义上都要这样想.给人尊重的语气就.多用you有时会有隔阂的感觉.
Youwillbepleasedtolearnthatyouhavebeenselectedtoserveonouradvisoryboard.Yourpromptresponsewillbeappreciated.(好像欠你一样)
Impleasedthatourboardhasselectedyouasthebestqualifiedcandidatetoserveonouradvisoryboard.Ihopeyoullagreetoserve.(较友善)
Yourbookwaswellwrittenandcomprehensive.
Ithoroughlyenjoyedyourbookandfoundananswertoeveryoneofmyquestionsaboutperformanceappraisals.(客气一点,人家受落)
总之,语气和宾词的运用得当能决定你的礼貌程度.
六、外贸函电写作开头致意
用人家的名字总好过人家的头衔称呼.如果没有名字,或者是很正规信的信件,可以考虑下面的称呼:
DearCommitteeMembe:r:
DearMeetingPlanner:
DearColleagues:
ToAllSalesReps:
ToWhomItMayConcern:
DearSirorMadam:
DearMadamorSir:
DearPurchasingAgent:
如果是公司
GentlemenorLadies:
LadiesorGentlemen:
如果公司是全男班或全女班
DearSirs:
DearLadies:
DearMesdames:
Gentlemen:
Ladies:
有时见到人家用冒号就说人家错,其实不然
DearMr.Jones:(非常正规)
DearJoan:
DearJim,
Jim,(非正规)
七、外贸函电写作签名技巧
用笔亲自签名会比较受欢迎,不要电脑贴图或盖章....不要把Mr.,Ms.,Mrs.,Dr.之类一起签
签名也看信件的语气.给朋友或公司客户,签Bill也可以,给陌生人就最好用Gates或者BillGates啦.
第二章业务函件写作
一.建立业务联系
1。主动跟新买家建立联系
DearMr.Jones:
Weunderstandfromyourinformationpostedonthatyouareinthemarketfortextiles.Wewouldliketotakethisopportunitytointroduceourcompanyandproducts,withthehopethatwemayworkwithBrightIdeasImportsinthefuture.
Weareajointventurespecializinginthemanufactureandexportoftextiles.Wehaveenclosedourcatalog,whichintroducesourcompanyindetailandcoversthemainproductswesupplyatpresent.YoumayalsovisitouronlinecompanyintroductionatHttp://*********whichincludesourlatestproductline.
Shouldanyoftheseitemsbeofinteresttoyou,pleaseletusknow.Wewillbehappytogiveyouaquotationuponreceiptofyourdetailedrequirements.
Welookforwardtoreceivingyourenquiressoon.
2。对新买家要求建立业务联系的回复
Wehavereceivedyourletterof9thAprilshowingyourinterestinourcompleteproductinformation.
Ourproductlinesmainlyincludehighqualitytextileproducts.Togiveyouageneralideaofthevariouskindsoftextilesnowavailableforexport,wehaveenclosedacatalogueandapricelist.YoumayalsovisitouronlinecompanyintroductionatHttp://*********whichincludesourlatestproductline.
Welookforwardtoyourspecificenquiriesandhopetohavetheopportunitytoworktogetherwithyouinthefuture.
3。向老客户介绍公司的最新产品信息
Wehaverefreshedouronlinecatalogat//*********x,andnowitcoversthelatestnewproducts,whicharenowavailablefromstock.
Webelievethatyouwillfindsomeattractiveadditionstoourproductline.Onceyouhavehadtimetostudythesupplement,pleaseletusknowifyouwouldliketotakethematterfurther.Wewouldbeveryhappytosendsamplestoyouforcloseinspection.
Wewillkeepyouinformedonourprogressandlookforwardtohearingfromyou.
4.回复查询及报价
回复对某个产品的查询
Thankyouforyourinquiryof16March.Wearepleasedtohearthatyouareinterestedinourproduct"toaster".
Weveenclosedthephotoanddetailedinformationoftheproductforyourreference:
Product:toaster
Specification:***************
Package:1pcs/box
Price:10usd/pcs
Payment:L/C
Forpurchasequantitiesover1,000pcsofindividualitemswewouldallowyouadiscountof1%.PaymentistobemadebyirrevocableL.Catsight.
Welookforwardtoreceivingyourfirstorder.
无法提供对方查询中所要求的产品时
Thankyouforyourenquiryof12Marchcate9cable.
Weappreciateyoureffortsinmarketingourproductsandregretverymuchthatweareunabletosupplythedesiredgoodsduetoexcessivedemand.
Wewould,however,liketotakethisopportunitytoofferthefollowingmaterialasaclosesubstitute:
Cate5,US$__permeterFOBShanghai,includingyourcommission2%.
查询对方公司的产品
Weknowthatyouareexportersoftextilefabrics.Wewouldlikeyoutosendusdetailsofyourvariousranges,includingcolorsandprices,andalsosamplesofthedifferentqualitiesofmaterialused.
Wearevolumedealersintextilesandbelievethereisapromisingmarketinourareaformoderatelypricedgoodsofthiskindmentioned.
Whenquoting,pleasestateyourtermsofpaymentanddiscountyouwouldallowonpurchasesofquantitiesofnotlessthan1000metersofindividualitems.PricesquotedshouldincludeinsuranceandfreighttoSanFrancisco.
5。几种报盘(a.)
WethankyouforyouremailenquiryforbothgroundnutsandWalnutmeatCNFCopenhagendatedFebruary,21.
Inreply,weofferfirm,subjecttoyourreplyreachingusonorbeforeFebruary26for250metrictonsofgroundnuts,handpicked,shelledandungradedatRMB2000netpermetrictonCNFCopenhagenandanyotherEuropeanMainPorts.ShipmenttobemadewithintwomonthsafterreceiptofyourorderpaymentbyL/Cpayablebysightdraft.
Pleasenotethatwehavequotedourmostfavorablepriceandareunabletoentertainanycounteroffer.
Asyouareawarethattherehaslatelybeenalargedemandfortheabovecommodities.Suchgrowingdemandwilllikelyresultinincreasedprices.Howeveryoucansecurethesepricesifyousendusanimmediatereply.
Sincerely,(b.)
WethankyouforyourletterdatedApril8inquiringaboutourleatherhandbags.Asrequested,wetakepleasureinofferingyou,subjecttoourfinalconfirmation,300dozendeerskinhandbagsstyleNo.MS190at$124.00perdozenCIFHamburg.Shipmentwillbee
ffectedwithin20daysafterreceiptoftherelevantL/CissuedbyyourfirstclassbankinourfavoruponsigningSalesContract.
Wearemanufacturingvariouskindsofleatherpursesandwaistbeltsforexportation,andenclosedabrochureofproductsforyourreference.Wehopesomeofthemmeetyourtasteandneeds.
Ifwecanbeofanyfurtherhelp,pleasefeelfreetoletusknow.Customersinquiriesarealwaysmeetwithourcarefulattention.
Sincerely,(c.)
Re:SWCSugar
DearSirs,
WeareinreceiptofyourletterofJuly17,2002askingustooffer10,000metrictonsofthesubjectsugarforshipmenttoJapanandappreciateverymuchyourinterestinourproduct.
Tocomplywithyourrequest,weareofferingyouthefollowing:
1.Commodity:QingdaoSuperiorWhiteCrystalSugar.
2.Packing:Tobepackedinnewgunnybagof100kgs.each.
3.Quantity:Tenthousand(10000)metrictons.
4.Price:USdollarsonehundredandfive(US$105.00)permetricton,FobQingdao.
5.Payment:100%byirrevocableandconfirmedletterofcredittobeopenedinourfavorthroughA1bankinQingdaoandtobedrawnatsight.
6.Shipment:ThreeorfourweeksafterreceiptofletterofcreditbythefirstavailableboatsailingtoYokohamadirect.
Pleasenotethatwedonothavemuchreadystockonhand.Therefore,itisimportantthat,inordertoenableustoeffectearlyshipment,yourletterofcreditshouldbeopenedintimeifourpricemeetswithyourapproval.
Weareawaitingyourreply.
还盘
作为当对方压价太低
WeconfirmhavingreceivedyourtelexNo.LT/531ofMay17,askingustomakea10%reductioninourpriceforMensShirts.Muchtoourregret,weareunabletocomplywithyourrequestbecausewehavegivenyouthelowestpossibleprice.Wecanassureyouthatthepricequotedreflectsthehighqualityoftheproducts.
Westillhopetohavetheopportunitytoworkwithyouandanyfurtherenquirywillreceiveourpromptattention.
sincerely
作为买家,认为对方报价太高
DearMr.Jones,
WeacknowledgereceiptofbothyourofferofMay6andthesamplesofMensShirts,andthankyouforthese.
Whileappreciatingthegoodqualityofyourshirts,wefindyourpriceisrathertoohighforthemarketwewishtosupply.
WehavealsotopointoutthattheMensShirtsareavailableinourmarketfromseveralEuropeanmanufacturers,allofthemareatpricesfrom10%to15%belowthepriceyouquoted.
Suchbeingthecase,wehavetoaskyoutoconsiderifyoucanmakereductioninyourprice,say10%.AsourorderwouldbewortharoundUS$50,000,youmaythinkitworthwhiletomakeaconcession.
Wearelookingforwardtoyourreply,
6.关于信用证
要求对方开立信用证
供应商,
Inordertoavoidsubsequentamendments,pleaseseetoitthattheL/Cstipulationsareinexactaccordancewiththetermsofthecontract.
Welookforwardtoreceivingyourfavorableresponseatanearlydate.
因对方未能如期开立信用证而交涉
Youmustbeawarethatthetermsandconditionsofacontractoncesignedshouldbestrictlyobserved,failuretoabidebythemwillmeanviolationofcontract.IfyourefertoourSalesConfirmation,youwillseetheclausereading:
"TheBuyershallestablishthecoveringLetterofCreditbefore30thAugust,2002,failingwhichtheSellerreservestherighttorescindthecontractwithoutfurthernotice."
Thegoodsyouorderedhavebeenreadyforquitesometimeandthedemandoflatehasbeensogreatthatwefindithardtokeepthemforyouanylonger.However,inconsiderationofourfriendlybusinessrelations,wearepreparedtowaitforyourL/C,whichmustreachusnotlaterthanOctober5,2002.IfweagainfailtoreceiveyourL/Cintime,weshallcancelourSalesConfirmationandaskyoutorefundtousthestoragechargeswehavepaidonyourbehalf.
Yourcooperationinthisrespectwillbeappreciated.
修改信用证
WehavereceivedyourL/CNo.121/99issuedbytheYemenBankforReconstruction&Developmentfortheamountof$19,720covering1,600dozenMensShirts.AfterreviewingtheL/C,wefindthattransshipmentandpartialshipmentarenotallowed.
Asdirectsteamerstoyourportaredifficulttofind,wehavetoshipviaHongKongmoreoftenthannot.Astopartialshipment,itwouldbeourmutualbenefitbecausewecouldshipimmediatelywhateverwehaveonhandinsteadwaitingforthewholelottobecompleted.
We,therefore,arewritingthisafternoon,askingyoutoamendtheL/Ctoread:"TRANSSHIPMENTANDPARTIALSHIPMENTALLOWED"
Weshallbegladifyouseetoitthatamendmentiscabledwithoutanydelay,asourgoodshavebeenpackedreadyforshipmentforquitesometime.
延长信用证期限
WethankyouforyourL/Cforthecaptionedgoods.Wearesorrythatowingtosomedelayonthepartofoursuppliersatthepointoforigin,wearenotabletogetthegoodsreadybeforetheendofthismonth.Asaresult,wesentyouacableyesterdayreading:L/C1415PLSCABLEEXTENSIONSHIPMENTVALIDITY15/31MAYRESPECTIVELYLETFOLLOWS
ItisexpectedthattheconsignmentwillbereadyforshipmentintheearlypartofMayandwearearrangingtoshipitons/s"Fanyang"sailingfromDalianonorabout10thMay.
WearelookingforwardtoreceivingyourcableextensionoftheaboveL/Cthusenablingustoeffectshipmentofthegoodsinquestion.
Wethankyouforyourcooperation.
1)我们盼望于近日内接获回信
1.Wehopetoreceiveyourfavouratanearlydate.
2.Wehopetobefavouredwithareplywiththeleastdelay.
3.Weawaitagoodnewswithpatience.
4.Wehopetoreceiveafavourablereplyperreturnmail.
5.Weawaitthepleasureofreceivingafavourablereplyatanearlydate.
6.Weawaitthefavourofyourearly(prompt)reply.
7.Apromptreplywouldgreatlyobligeus.
8.Wetrustyouwillfavouruswithanearly(prompt)reply.
9.Wetrustthatyouwillreplyusimmediately.
10.Weshouldbeobligedbyyourearly(prompt)reply.
(2)回信请用电报
1.Weawaityourreplybytelegraph.
2.Pleasewirereplytoourtelegramofthismorning.
3.Weareanxiouslyawaitingyourreplybytelegram.
4.Pleasearrangeforyourtelegraphicreply,orlongdistancecall,toreachusbeforenoononMonday.
5.Cablereplyimmediately,usingWesternUnionCode.
6.Pleaseacknowledgebywirethereceiptoftheseinstructions.
7.Pleasedonotfailtotelegraphyourreplyimmediatelyonreceiptofthisletter.
8.Pleasetelegraphyourdecisionwithoutdelayaswehaveoffersawaiting.
9.Pleasetelegraphreplyimmediately,ourofficeswillbeopenuntil9p.m.
10.Obligeusbyreplyingbytelegrambeforenoontomorrow,aswehaveanotheroffer.
11.Informusbytelegramofyourlowestquotations.
(3)关于某某事项,谨表谢意
1.Pleaseacceptourthanksinadvanceforyourusualkindattention.
2.Pleaseacceptourthanksforthetroubleyouhavetaken.
3.Weareobligedtoyouforyourkindattentioninthismatter.
4.Wearegreatlyobligedforyourtrialorderjustreceived.
5.Wewishtoassureyouofyourappreciationofyourcourtesyinthismatter.
6.Wethankyouforyourorderjustreceived.
(4)请原谅我的回信延迟
1.PleaseexcusemylatereplytoyourveryfriendlyletterofMarch1.
2.Ihopeyouwillforgivemefornothavingwrittenyouforsolong.
3.Ihopeyouwillexcusemefornothavingrepliedtoyouuntiltoday.
4.IhumblyapologizeyouformydelayinansweringtoyourkindletterofMay5.
5.Ihaveto(must)apologizeyoufornotansweringyourletterintime.
6.Imustaskyoutokindlyacceptourexcuses,lateastheyare.
(5)我们对您的关照,谨致谢意
1.Werequestyoutoacceptourwarmestthanksfortheanticipatedfavour.
2.Wethankyouinadvancefortheanticipatedfavour.
(6)我们时刻不忘尽我们所能,为您服务,等。
1.Weassureyouofourbestservicesatalltimes.
2.Weshallsparenoeffortsinendeavouringtobeofservicestoyou.
3.Weshallbepleasedtobeofservicetoyouatalltimes.
(7)请原谅给您添了麻烦
1.Wehopeyouwillpardonusfortroublingyou.
2.Weregretthetroublewearecausingyou.
3.Iregretthetroubleitcausedyou.
(8)请宽恕某某事项
1.Pleaseexcusethisclericalerror.
2.Wetenderyouourapologyfortheinconveniencethiserrormayhavecausedyou.
3.Werequestyoutoacceptourregretfortheerrorofourclerk.
(9)请多加关照
1.Wesolicitacontinuanceofyourvaluedfavour.
2.Wesolicitacontinuanceofyourconfidenceandsupport.
3.Wehopewemayreceiveyourfurtherfavour.
(10)如有机会,我们必会报答您
1.Itwouldgiveusagreatpleasuretorenderyouasimilarserviceshouldanopportunityoccur.
2.Wewishtoreciprocatethegoodwill.
3.Weshallonasimilaroccasionbepleasedtoreciprocate.
怎么样根据上面的内容,大家学会商务英语写作了吗其实只要领悟其中的关键窍门,其他知识还是很好掌握的。重要的是你真的掌握这门知识了,想要学习更多的商务英语知识,不妨来沪江网校逛逛,这里的课程都是精心安排的,适合有需要的你们。